Did you know you can tell a lot about who’s visiting your website by using a reporting tool called Analytics? There are a number of companies that provide thus, and one of the most popular is Google’s Analytics. Google Analytics is free and we install it on customer websites as part of our monthly service plan.
Once search engines bring people to your website, we use Website Analytics to get you specifics about those people. Analytics provides monthly reports with actionable information like the number of visitors, how long they stayed on your website, what pages are most popular, and other measures that are important to your goals.
With this information, you can set goals and then each month measure whether or not your website is meeting those goals.
This is one of the great things about internet marketing – the ability to measure your results.